How they are participating

For every dollar donated to UNICEF for a measles vaccine from now until #GivingTuesday, an anonymous donor through the U.S. Fund for UNICEF will match it $1-for-$1, up to a maximum of $15,000 ($5,000 for social media and $10,000 for email).

Each year, the U.S. Fund for UNICEF offers holiday shoppers an array of holiday cards and gifts, as well as a lineup of exclusive products sold in partnership with top brands to benefit UNICEF’s lifesaving programs for children across the globe. For millions of children in developing countries, a gift purchased from UNICEF’s holiday collection means supporting programs that improve and protect lives.